IRT 3000

content

Smurfit Kappa launches innovative new Vitop® Blue tap for Bag-in-Box cleaning products

16.06.2020

The new Vitop Blue tap got off to a flying start by first being used for Bag-in-Box hand sanitiser packaging – one of the most sought-after products during the Covid-19 pandemic.

Although more testing will be undertaken to ensure compatibility with a wide range of hand sanitizers and other cleaning products, the Bag-in-Box packaging is a promising solution due to its variety of sizes and flexibility to be used either by the end-consumer or as a refill solution.

“The development of this new tap, associated to a special high resistance gland, is a fantastic achievement as it not only responds to an immediate and urgent sanitary need, but is also a great product innovation. It shows once again that Smurfit Kappa is continuously working on improving and developing new products to offer innovative, reliable and high-quality solutions to its customers,” said Didier Pontcharraud, CEO of Vitop.

Smurfit Kappa is the market leader in European Bag-in-Box packaging and its Vitop tap is wellknown to consumers. The development of this new Vitop® Blue tap is in line with the company’s aim to apply its expertise in Bag-in-Box packaging to other non-food markets.Vitop is the leading provider of Bag-in-Box closure solutions with over 5 billion taps sold. The launch of this new product is the latesy addition to its flagship range of Bag-in-Box taps Vitop Original that are used already in multiple markets including wine, juices, water and olive oil.

ar©tur 2021